Welcome to The Values Project!

Welcome to The Values Project!

We’re glad you’re here. On this website we aim to showcase personal values. That is, the things that are important to us. That motivate us. That guide our decisions. The Values Project academic team have been living and breathing values, and all things related, for more than 20 years (well, don’t ask exactly how long…).

What are personal values?

What are personal values?

Personal values indicate what matters most to people, such as having security, or freedom, or pleasure, or to promote the welfare of other people. Obviously, all of these things are “good”, but it is important to know that people differ on what is most important to them.